AMURT
In August 2020, we made a charitable contribution of 40 suitcases to the AMURT NGO, intended to provide individuals without shelter, who were affected by the Beirut blast, to store their personal belongings and essential items.
Run to Rise
In May 2023, as an expression of our passion for sports and commitment to supporting sporting events, we proudly sponsored the “Run to Rise” race in Jounieh. As part of our sponsorship, we had the honor of presenting suitcases to the deserving winners, symbolizing their triumph and the journey ahead.
In June 2023, we launched a meaningful initiative called “Happiness Bag.” This initiative involves a collaboration between our company and another partner, wherein we provide the bags while the partner supplies the products to be placed inside. The purpose of this collaboration is to present these specially curated bags to NGOs and make a positive impact in their respective communities.
For our inaugural “Happiness Bags,” we partnered with Carioca Lebanon to fill two suitcases with stationery items. These bags were then sent to the Children Cancer’s Center Lebanon, aiming to bring joy and creative inspiration to the young patients in their care.